Design &
History
Guaranteed Irish Business Awards
Awards show banners, posters, stage design, screens etc.

2026
The goal for 2026 was to exceed the expectations of attendees, sponsors, and media partners having cemented the Guaranteed Irish Business Awards as a standard in national awards.
​
I decided to pull out the globe in the logo for animations and graphic elements. It signifies the global impact of Irish companies and the far reaching network of Guaranteed Irish membership. The globe sits at the core of the Guaranteed Irish Business Award's identity.




Presentation Slideshow
I wanted the slides to be clear and impactful. They needed to be readable by those at the back of the room and interesting enough to hold attention but not too interesting as to distract from the speaker.
​
I took the opportunity to incorporate slide animations and transitions to seamlessly blend from sponsor to shortlist to winner. The globe remained the core graphic element throughout.


Social Media
Every year social media assets play a huge role in drumming up excitement and selling tickets for the event. It also gives an opportunity to showcase sponsors and let them feel seen.
This year we used footage from previous awards in the run up to showcase previous winners and the high level event this has become.

2024-2025
By 2024, the brand had matured, allowing for more ambitious design solutions. Print materials evolved while graphics incorporated more dynamic and flexible layouts aimed towards simple but engaging animations. Historical photography integrated with carefully considered hierarchy improved the visual flow of programmes and promotional collateral while highlighting the achievements of Guaranteed Irish over the previous 50 years. The 2025 awards design pushed further towards a high-end aesthetic, introducing more immersive stage experience, coordinated digital/print campaigns, and sharper thematic cohesion.


2023
The early years focused on building a strong visual identity for the awards. The design work included event programmes, stage backdrops, signage, social media graphics, and press-ready advertising. The emphasis was on establishing recognisable brand elements—colour palettes, typography, and layout systems—that conveyed prestige and professionalism while remaining fresh and engaging.
